Since 2019 I've been working at Michigan Ross School of Business as Creative Director for the Online MBA Program.
We make content engaging and contemporary by collaborating with story-editors, graphic designers and film-crew from Advertising and Film.
We make content engaging and contemporary by collaborating with story-editors, graphic designers and film-crew from Advertising and Film.
Here's a little bit from our body of work:
![](https://cdn.myportfolio.com/b15aa4dd4318ccc1fe65e1c54b2f91a8/9d5adb1a-68c9-4853-82ac-82e5cc29b1f6_rw_1920.png?h=413491c35de180082f30deb13dbf5120)
![](https://cdn.myportfolio.com/b15aa4dd4318ccc1fe65e1c54b2f91a8/1ca78a76-41b4-48e9-a1f5-4d578b16115b_rw_3840.png?h=bf44117054a962b866a336314af49493)
![](https://cdn.myportfolio.com/b15aa4dd4318ccc1fe65e1c54b2f91a8/f287fa9e-ca4e-473a-b1c4-fef789fcdd0d_rw_1920.png?h=700f03383931029e84a00a1b8bb0e7c1)
![](https://cdn.myportfolio.com/b15aa4dd4318ccc1fe65e1c54b2f91a8/fc1985ef-cf2c-46ed-8fc7-11f67c56ee52_rw_1920.png?h=c5562feec73ac45bbec14a6a97feed62)
![](https://cdn.myportfolio.com/b15aa4dd4318ccc1fe65e1c54b2f91a8/c4b94a29-31b6-4c17-8f39-9a04cf2691d2_rw_1920.png?h=51027008b08429e16c8ac9d9832f6bfd)
![](https://cdn.myportfolio.com/b15aa4dd4318ccc1fe65e1c54b2f91a8/1b6927ec-ab6b-4a97-988b-ab7e20aeffe9_rw_1920.png?h=3d798db21139309d31459d3f6ec65215)
![](https://cdn.myportfolio.com/b15aa4dd4318ccc1fe65e1c54b2f91a8/516106a1-0dea-4bd3-bef6-5ad12814af5e_rw_3840.jpg?h=adf8638dba43e9d1e206e68bb2f640a8)
![](https://cdn.myportfolio.com/b15aa4dd4318ccc1fe65e1c54b2f91a8/c7be8992-c813-46b1-b774-33387aa09e63_rw_3840.jpg?h=86ed811382dc456c3d8e7526ddc302e0)
![](https://cdn.myportfolio.com/b15aa4dd4318ccc1fe65e1c54b2f91a8/312ca503-c396-40d3-8093-b3e238836c97_rw_3840.jpg?h=a4753d099474806dad94e89ae60205c1)
Motion Graphics
![](https://cdn.myportfolio.com/b15aa4dd4318ccc1fe65e1c54b2f91a8/f1aaa29c-c300-4ea6-b077-a7f03c851f41_rw_1920.png?h=2280b6e9e230f9d82fadeae3369be99d)
![](https://cdn.myportfolio.com/b15aa4dd4318ccc1fe65e1c54b2f91a8/d178b55d-ea96-4a70-9203-f3801f53e8bb_rw_1920.png?h=4f970906e06934329bbe79fa769a896c)
![](https://cdn.myportfolio.com/b15aa4dd4318ccc1fe65e1c54b2f91a8/2b2b8d28-cb6e-4a8d-b3b5-b3998e778132_rw_1920.png?h=410d710709e72a0735fec5474efd9c76)
![](https://cdn.myportfolio.com/b15aa4dd4318ccc1fe65e1c54b2f91a8/c545c96b-65b3-446c-af75-daf8ba83aec3_rw_1920.png?h=7b4bfa8fc70379f81f029522bd29d5b8)
![](https://cdn.myportfolio.com/b15aa4dd4318ccc1fe65e1c54b2f91a8/d732c269-a249-4446-8d0d-2aa0ff7baf6e_rw_1920.png?h=e873598098180dcf3c3c3564e0b4ad5a)
![](https://cdn.myportfolio.com/b15aa4dd4318ccc1fe65e1c54b2f91a8/33dcb160-78ba-44d5-80f5-c307b83914b2_rw_1920.png?h=cdea42c60443bc579a4eb666e40c633f)
![](https://cdn.myportfolio.com/b15aa4dd4318ccc1fe65e1c54b2f91a8/411a4f36-48ae-465c-a144-2a3a95a4047e_rw_1920.png?h=1d10a8362db981c30846666313d641b1)
![](https://cdn.myportfolio.com/b15aa4dd4318ccc1fe65e1c54b2f91a8/60a0be8e-c588-4f8e-a2df-595ce6cab83c_rw_1920.png?h=065c1cd26eae896bf930afdf6c54a02c)
![](https://cdn.myportfolio.com/b15aa4dd4318ccc1fe65e1c54b2f91a8/d7d0f594-f3b0-4098-9558-e1c7a3b3c33e_rw_1920.png?h=27fe8d4858e7cffc1f557dfca06a7c9d)
Storytelling
(The elusive silver bullet of education)
(These Alpacas had 50K organic view on Linkedin within 1 week)
Credits
Creative Director: Me
Art Direction and Graphic Design: Floris van Opstal, Andy Sky, Lori Wood, Marie Ventura, Stan Dordik, Esther Hamman, Danika Treurnicht, Daniella De Nobrega, Chloe Adams
Production: Lou Love, Ilse van Zyl, Anel Hugo
Production Manager: Greg Barker
Film Crew: David Peterson, Dylan Hancook, Ellen Switala, Ivory Wright
Director: Me
Post-Production: Russel Lanigan, Rowan Coding, Dave Atherstone
Still Photography: Dylan Hancook